Overview:
LeadAdvisors is hiring a Senior HubSpot Marketing Specialist to own marketing email and newsletter production end-to-end, plus all list management, across the LeadAdvisors brand and sub-brands. You'll build, QA, and send campaigns in HubSpot, keep our lists clean and compliant, protect deliverability, and report on what's working. You'll work async with a remote-first marketing team and report directly into the Digital & Marketing Lead.
Compensation: ₱55,000–₱80,000/month, DOE — aligned to PH market rate for senior email/CRM specialists. Full-time, remote.
Responsibilities:
- Build, QA, and send marketing emails and newsletters in HubSpot, on schedule and on brand voice
- Own list management end-to-end: segmentation, hygiene, suppression, deduplication, imports, and re-engagement
- Manage the subscriber lifecycle — list growth, sunset policy for cold contacts, compliance (CAN-SPAM, GDPR, CASL)
- Build and maintain HubSpot workflows and automations for nurture, onboarding, and re-engagement
- Own deliverability — monitor sender reputation, bounces, and spam complaints; coordinate SPF/DKIM/DMARC with IT
- Run and report monthly performance — open rate, CTR, deliverability, list growth, unsubscribe rate — against targets
- A/B test subject lines, send times, and content; document what wins
- Maintain email templates and ensure every send follows the LeadAdvisors brand system
Requirements:
- 5+ years owning email marketing and CRM list management, with hands-on HubSpot Marketing Hub experience.
- Deep HubSpot: lists, workflows, email tool, segmentation, and reporting dashboards (HubSpot certifications a plus).
- Proven deliverability management — can explain sender score, bounce handling, and SPF/DKIM/DMARC.
- Strong list-hygiene discipline — segmentation logic, suppression, and compliance (CAN-SPAM, GDPR, CASL).
- Strong written English; able to write and edit newsletter copy in brand voice..
- Proven analytics reporting — show us a dashboard or monthly report you built.
- Comfortable working async across PH / LATAM / US time zones.
- Reliable home setup — wired internet ≥ 25 Mbps, quiet space for video calls.